Project Overview
RenderFx (now Rendcore) is a fintech platform designed to help immigrants in the diaspora seamlessly buy and sell currencies at competitive and reliable rates.
The project was driven by a common challenge faced by users holding funds in their home currency but struggling to access fair exchange rates, often dealing with fraud, or unreliable solutions.
To solve this problem, we designed a secure and intuitive platform that simplifies currency exchange while improving transparency and user confidence.
Key Contributions
Collaborated with a cross-functional team of UX designers, data analysts, project managers, and developers
Contributed to the end-to-end design process from research to high-fidelity UI design
Designed user-centred flows for onboarding, currency exchange, rate visibility, ID verification and transaction confirmation
Applied established UX principles and laws to improve usability
Process & Approach
The project followed the Double Diamond framework, ensuring a structured and iterative approach to problem-solving.
Discovery & Research
Conducted user research to understand behaviours, pain points, and frustrations
Identified key issues such as lack of transparency, bad rates, and complex transaction processes
Analysed existing fintech products like wise to align with familiar user expectations (Jakob’s Law)
Define & Ideation
Synthesised research insights into clear problem statements and user needs
Prioritised features that reduce friction and improve clarity in decision-making
Structured information architecture to minimise cognitive load (Hick’s Law)
Design & Prototyping
Developed user flows, wireframes, and interactive prototypes for core features
Applied Gestalt principles (visual hierarchy, grouping, and proximity) to improve content organisation and readability
Designed interfaces that promote clarity, trust, and ease of navigation, especially for first-time users
Testing & Iteration
Conducted usability testing and design sprints to validate concepts and refine interactions
Iterated on designs based on feedback, focusing on simplifying key actions like currency selection and transaction confirmation
Ensured accessibility and usability standards were considered throughout
Outcome & Impact
Delivered a user-friendly fintech experience that simplifies currency exchange for diaspora users
Improved transparency through clearer rate visibility and transaction flows
Reduced friction in complex financial interactions by applying UX laws and usability principles
Contributed to a scalable product ready for real-world deployment and growth
